📈GTM Advantages

AWANA’s GTM strengths are driven by its experienced team, proven project models, and strong regional resources.

Experienced Founders & Team:

The founding team brings expertise in commercial data mining, location-based services, and Web3. The founder's experience with OnePercent (a CRM & Marketing SaaS serving consumer brands and retailers) and GONA (a public transportation platform) aligns with AWANA’s business model. Additionally, other team members’ backgrounds in Tier 1 LBS, transportation, and social companies enhance AWANA’s ability to mine and monetize commercial data, specifically focused on commuting routes and destinations. Their combined experience positions AWANA for scalable growth.

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Proven Network for Expansion:

AWANA leverages its bus union network in East and West Africa, providing access to tens of millions of daily commuters. This low-cost, high-efficiency marketing model, previously tested with GONA, offers a proven strategy for user acquisition while also providing a strong foundation for community trust and growth in other regions.

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Strong Ties with the Web3 Community:

The AWANA team includes multiple Genesis players from STEPN, who collectively owned over 200 Sneaker NFTs and walked more than 500 kilometers each. Their experience with the commuting-based economic model gives them deep insights on how to improve it. They also have extensive connections with a wide network of Web3 GameFi guilds, fostering strong collaborations within the community.

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Strong Team Synergy:

The core team has collaborated for over five years, building strong synergy and trust, which is crucial for executing AWANA’s GTM strategy.

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AWANA’s team is uniquely positioned with Web3 expertise, hands-on experience managing daily commuting and location-based service scenarios with millions of users, and a proven track record in both product development and market expansion, ensuring strong potential for growth and success.